Concerns are growing around NFL coaching legend Bill Belichick’s personal life, as insiders warn that his relationship with 24-year-old girlfriend Jordon Hudson could be damaging his reputation and career.
An investigation revealed on the latest episode of Pablo Torre Finds Out suggests Belichick’s inner circle, including family members, are alarmed by Hudson’s growing influence.

The concerns intensified after Belichick’s recent and widely criticised appearance on CBS’s Sunday Morning.
“There is deep worry for how detrimental Jordan can be for not just North Carolina but Bill’s legacy, reputation — everything he has built and worked for over decades,” a family source told Torre.

Hudson, a former cheerleader from Bridgewater State University, reportedly pushed her way into Belichick’s Dunkin’ Doughnuts Super Bowl commercial earlier this year — a move that didn’t sit well with those close to the coach.
Torre reported that Belichick’s family have started looking into Hudson’s background in a “parallel investigation”, with one source admitting they’ve “gone down a rabbit hole.”

More recently, Torre claimed that officials within the University of North Carolina (UNC) — where Belichick signed a five-year, $50 million deal to coach football — decided last week that Hudson would no longer be allowed on the football field or inside team facilities.
However, UNC denied those claims in a statement issued Friday, clarifying that Hudson is not an employee but is still permitted to visit the facilities.
“While Jordan Hudson is not an employee at the University or Carolina Athletics, she is welcome to the Carolina Football facilities,” the university said.
“Jordan will continue to manage all activities related to Coach Belichick’s brand outside of his responsibilities for Carolina Football and the University.”
Last month, a video showing Hudson on the field with Belichick during a UNC practice circulated widely online, sparking backlash.
Speaking anonymously, one source close to the situation told Torre, “Don’t think you’ll be hearing much from Jordon moving forward.”
Torre said he interviewed 11 individuals who have interacted directly with Hudson. During the podcast, commentators Katie Nolan and Michael Cruz Kayne also discussed the findings of the probe.
“This is a timeline of exclusive information… I’ve been sitting on it for a long time,” Torre said.
The investigation found that Hudson’s presence has caused internal turmoil at UNC since Belichick joined the programme. The controversy escalated after the CBS interview, which included a now-viral interruption by Hudson.

In response to the backlash, Belichick issued a statement defending Hudson, confirming that they are in both a personal and professional relationship, and that she was simply “doing her job.”
Belichick, 73, and Hudson went public with their relationship in June 2023. According to the couple, they first met on a flight to Palm Beach in early 2021.
Despite Belichick’s silence since the CBS segment aired on 27 April, the situation continues to raise questions about the impact of the relationship on his future at UNC and his enduring NFL legacy.