Hailey Bieber embraced the Mediterranean summer in style during a sun-soaked getaway to Mallorca, Spain, donning a custom lemon-yellow Pucci bikini that has since gone viral on social media.
In a series of Instagram photos posted on Wednesday, the 28-year-old model and entrepreneur was seen lounging on a yacht in a chain-detailed thong bikini by Camille Miceli, capturing the island’s relaxed glamour.
Later, Bieber was pictured wearing coordinated lemon-yellow Pucci capri trousers and a matching crop top layered over her swimwear, holding a lemon martini as she posed by the ocean — a nod to her skincare brand’s signature summer product.
In a mirror selfie included in the post, Bieber’s yellow Rhode phone case, complete with a clip for her Peptide Lip Tint in the shade “Lemontini,” perfectly matched her outfit, showcasing her skill for product synergy and branding.
“Summer club lemontini girly,” she captioned the image carousel, blending playful energy with product placement in true influencer fashion.
The model’s Mediterranean moment coincided with a family trip that included her 10-month-old son Jack Blues and husband Justin Bieber, 31, who also posted images from the trip amid renewed public interest in their relationship.
On his Instagram, the pop star shared a photo of the couple embracing on a Mallorcan beach. Hailey wore the same yellow outfit, with Justin captioning the shot using heart-eyed emojis — a subtle but affectionate public show of unity.
Despite persistent rumours of marital strain, the pair appeared at ease and affectionate, dispelling speculation as they were seen cuddling on the rocky beach before walking hand-in-hand back to their villa.
Paparazzi also captured the Biebers enjoying an intimate dinner at the coastal La Universal Port d’Andratx restaurant, known for its sea views and celebrity clientele.
Hailey’s wardrobe throughout the holiday included several Pucci designs and neutral-toned separates from emerging designers, further bolstering her fashion icon status.
The couple arrived in Mallorca on Tuesday, with Jack nestled in his mother’s arms as they stepped off a private plane. A nanny was reportedly travelling with them to assist during the stay.
With her Mallorca outfits going viral across platforms, Hailey Bieber continues to blend celebrity lifestyle with commercial branding, reaffirming her status as a Gen-Z style tastemaker and marketing powerhouse.
The Mallorca trip served not just as a family escape, but as a visual campaign blending summer fashion, beauty launches, and relationship optics — curated to perfection.
Editing by M10News Lifestyle Desk | Contact: lifestyle@m10news.com
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